The iPhone 12 in purple is a hit with many consumers

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Big Tech Update

The buzz around the iPhone 12 seemed to be wearing off, so the new color seemed to be just what Apple needed to get consumers interested again. The iPhone 12 and the iPhone 12 Mini are available in the new and popular color, but the iPhone 12 Pro doesn’t have the new color option available. 

Consumer reaction shows there’s a demand for non-traditional color options in smartphones. What other smartphone brands are opting for unique color options for their devices? 




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